After the production of a microsite and five journalistic episodes of Conversas EQ, Mercedes Benz came to us with a challenge: To rethink the episodes for television and enhance the ecological aspect of the car and the amazing work being developed by the participants. The result was five reissued shorter episodes, 1 minute each, focused on nature with a cinematographic view. The films were then declined for web.
Made in Leo Burnett Lisbon.
CW: Pedro Mosca
DES: Lucas Yu
Video editing: Inês Correia
CD: Nuno Salvaterra, Lucas Yu
Concept and video shooting - GMGBrand Story
Jingle: GUEL Produções Audiovisuais